Joseph Ejército Estrada, more popularly known as Erap (born José Marcelo Ejército on April 19, 1937), is a popular former film actor in the Philippines and was the 13th President of the Philippines from June 30, 1998 to January 20, 2001. He was peacefully overthrown by the Second People Power Revolution after his aborted impeachment trial in the Senate, where eleven Philippine senators refused to examine the second envelope of the Jose Velarde bank account that would supposedly prove acts of political corruption. On April 4, 2001, the trial of Estrada began as Ombudsman Aniano Desierto filed before the Sandiganbayan, a Philippine anti-graft court, a PHP 4-billion plunder suit and a minor perjury charge for falsely declaring his assets and illegally using the Jose Velarde alias. On September 12, 2007, he became the first Philippine President to be convicted of a crime after the Sandiganbayan found him guilty of plunder, which is punishable by reclusion perpetua. He was detained in his Tanay, Rizal resthouse but then pardoned by President Gloria Macapagal-Arroyo on October 25, 2007.
The 1998 presidential election campaign, like most presidential election campaigns in the Philippines, had hardly anything to do with a contest between political platforms and programs. Estrada’s political strategists and financial backers were aware that a large share of the Philippine electorate, the "masa" (the poor and undereducated masses), were looking for a leadership they could relate to. Estrada’s financial backers designed a campaign strategy that reflected Estrada’s pro-poor image that he had built up throughout his movie career. Central in the campaign was Estrada’s campaign slogan "Erap para sa Mahirap" (Erap for the poor) that succeeded in inspiring the masses with the hope that Estrada would be the president of and for the masses. Estrada's running mate, Edgardo Angara, was defeated by Gloria Macapagal-Arroyo. During the campaign, Estrada's political rivals tried but failed to discredit him while publicizing his womanizing, drinking and gambling. Estrada was inaugurated on June 30, 1998 in the historical town of Malolos in Bulacan province. Like all presidential election campaigns in the Philippines, billions of Pesos (hundreds of millions of US Dollars) were spent by most of the financial backers of the candidates.
The 1998 presidential election campaign, like most presidential election campaigns in the Philippines, had hardly anything to do with a contest between political platforms and programs. Estrada’s political strategists and financial backers were aware that a large share of the Philippine electorate, the "masa" (the poor and undereducated masses), were looking for a leadership they could relate to. Estrada’s financial backers designed a campaign strategy that reflected Estrada’s pro-poor image that he had built up throughout his movie career. Central in the campaign was Estrada’s campaign slogan "Erap para sa Mahirap" (Erap for the poor) that succeeded in inspiring the masses with the hope that Estrada would be the president of and for the masses. Estrada's running mate, Edgardo Angara, was defeated by Gloria Macapagal-Arroyo. During the campaign, Estrada's political rivals tried but failed to discredit him while publicizing his womanizing, drinking and gambling. Estrada was inaugurated on June 30, 1998 in the historical town of Malolos in Bulacan province. Like all presidential election campaigns in the Philippines, billions of Pesos (hundreds of millions of US Dollars) were spent by most of the financial backers of the candidates.
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